Inhorgenta Munich Strengthens Watches Segment by New Hall

364hf 07aThe theme of watches has been an essential part of Inhorgenta Munich for more than forty years. Well-established watchmaking companies, relevant lifestyle brands and innovative newcomers will present themselves for the first time in Hall A1 with its entirely new conceptual and architectural arrangement from 12 to 15 February 2016, thus increasing the attractiveness of a visit to the trade show for exhibitors and visitors alike.

“The new hall concept comprises an ideal lighting design and attaches the greatest importance to high-quality materials and noble design,” explains Klaus Dittrich, Chairman and CEO of Messe München: “The elegantly designed aisles accommodate additional presentation spaces for the highlights of the exhibitors. After having been completely remodelled, Hall A1 features an optimum ambiance for both exhibitors and visitors.” That is how the new Hall A1 becomes a place for communicative encounters and inspiring exchange.

The conceptual design of the halls is incumbent upon Stefanie Mändlein. As Exhibition Director of Inhorgenta Munich she is responsible for all measures leading to a more effective presentation of the important watch segment in the future.

In addition, the Supporting Programme features many interesting topics around watches: Industry experts will give lectures on topical and relevant themes such as smartwatches and fake products.

Exhibitors like Bruno Söhnle, Junghans, the ILP Group with the brands Ebel, Louis Erard, Montegrappa, Christian van der Klaauw will enrich the trade show with their new products again in 2016. R2 Trade, a new exhibitor, will introduce the Swiss brands Albert Riele, Bergstern, Aztorin, Elixa and AM:PM in Munich. Likewise, TT Trendtime GmbH will participate as an exhibitor for the first time, presenting the brands Daniel Wellington, Henry London and V.O.S.T.

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