The silver jewellery company, Lucy Q (www.lucyqdesigns.co.uk) and the fashion jewellery supplier Pautinka (www.pautinkauk.com) are the joint winners of the British Jewellers’ Association’s annual design competition organised in conjunction with The Jewellery Show (TJS) Birmingham. This year’s Awards were for the best of the best in chokers and chunky neckwear.
Lucy Q scooped the precious jewellery category of the competition with its ‘Short Multi-Drip’ necklace in sterling silver. This unusual, fluid design with articulated, solid silver ‘drips’, has been designed to appeal to women of all ages. Based on organic, natural shapes it can be worn at a variety of lengths and with a trade price of £150 is extremely competitively priced. This company is exhibiting at TJS in The Design Quarter stand DQ18.
Pautinka, the brainchild of designer Svetlana Marshall, won the non-precious catwalk category of the competition for its ‘Goldie Necklace Shawl with five Moveable Pins’. This highly unusual design, like all Pautinka’s jewellery, is designed to be worn in a variety of different ways allowing the wearer to achieve a number of very different looks from just one piece. Created in gold-plated base metal this necklace has a trade price of £125.
“We were delighted with the quantity and quality of the entries to this year’s competition. Statement neckwear is very much in fashion at the moment and all four of these designs are undoubtedly at the cutting edge of the trend and are worthy winners,” says the BJA’s PR and marketing manager, Lindsey Straughton.
The runner up in the catwalk category was Cabinet (www.cabinetstudios.co.uk) of Somerset for its ‘Eulithis’ panel necklace. This fusion of conceptual and wearable design, which was created especially for the competition, is in gold-plated brass and Perspex incorporating Swarovski crystal, wood, and stainless steel. It has a trade price of £190. Cabinet will be exhibiting in Hall 18 of The Jewellery Show Stand DQ10.
Jewellery student Rui Bao (), who is currently studying at the Royal College of Art, was runner up in the precious metal category with her futuristic and unusual, ‘Cosy Red’ design in oxidised silver, copper, and cold enamel. This playful piece was made by crocheting soft silver wire and is extremely light and comfortable to wear. Knots and the colour red are auspicious in Chinese culture. Entirely handmade, ‘Cosy Red’ has a trade price of £1060.
Thanks to the sponsorship of The Jewellery Show’s organiser’s i2i, the two winning companies will each receive £500 towards the cost of a stand in Birmingham in 2013. Speaking about TJSB’s involvement, Julie Driscoll, event director commented: “Design is key to all that we do. Working with the BJA on this Award enables us not only to identify and reward new talent, but also to help the winning designers to raise their profile within the industry. Congratulations to the winners and indeed to all who took part.”
All four winning designs will be shown three times daily as part of the fashion shows to be staged at The Catwalk Cafe the centrepiece of Halls 17 and 18 during TJS.