Domino Increases its Online Offer for Jewellery Show 2012

The Jewellery Show Birmingham will see the launch of an online version of Domino’s iconic ‘Handbook’.

The launch means that a collection of over 5,500 different jewellery components spanning everything from ring shanks to earring findings – will now available to customers 24/7 on the Domino website

“Each item in The Handbook is available across a range of different alloys and in a variety of sizes and displaying the huge choice of items available online, in a clear, user-friendly format, will provide an invaluable resource for our customers, especially at weekends and in the evening when our telephone sales teams and sales representatives are unavailable,” says sales and marketing director, Andrew Sollitt.

Domino is aware that for its many customers speedy delivery is essential and believes that online ordering will further enhance its already fast service. All orders placed before 1.45 on a particular day will be posted out the following day and, thanks to Domino’s in-house Sub Assay Office, will also be supplied complete with a hallmark.

The scale is impressive. Here customers will find over 495 different ring shanks, a choice of over 800 multi-stone settings and over 4,200 single stone settings – all of which have been designed in-house by Domino’s seven-strong design and development team.

“The Handbook is where Domino began, and although the company has since gone on to offer a number of exclusive, fully-finished jewellery collections; it is to The Handbook that many of our customers return again and again for the components which are the heart of their businesses. We look forward to showing visitors to our stand how the site works and its many useful features,” says Sollitt.

Other ranges from Domino being exhibited at The Jewellery Show – many of them featuring new designs for the new season – will be its recently expanded Diamond Ring Mounts collection; its showy and luxurious ‘Sienna’ ranges in diamonds and coloured stones; ‘Sassolini’ – its coloured-stone range aimed at a younger, fashion-conscious audience and ‘Trends and Fashions’ – a selection of fashion-led, contemporary pieces including designs featuring a variety of large, semi-precious coloured stones and mother-of-pearl.

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