Tuesday, July 16, 2024

Domino set to scintillate at IJL

This necklace and earring suite is from the Scintillating Diamonds Collection by Domino.

Since it was launched in September 2014 Domino’s ‘Scintillating Diamonds’ collection of mix-and-match pendant and earring designs has proved a firm favourite with retailers countrywide.

So much so, that this year’s International Jewellery London (Stand D60) will see the launch of a dramatically expanded offer, with some 19 new pieces, including a number of necklaces, being added to the collection.

As its name suggests, the unique selling point of this range is a central diamond, or diamonds, suspended on invisible wires which allow the stones to oscillate as the wearer moves to create additional interest and sparkle.

This collection, which is exclusive to Domino and has been designed and detailed with care by its prize-winning design team in Birmingham, is made in 18ct white gold and comes fully finished with accent diamonds.

Pieces include matching and mix and match suites of pendants and earrings and, new for 2015, some dramatic necklaces. Also new this year are some bi-colour designs with subtle rose and yellow gold highlights being added to the white-gold settings. The total carat weight of the designs ranges from 0.20ct – 4.50ct. The pendant designs are supplied complete with an 18” trace chain.

“We are absolutely delighted with the new designs in the Scintillating Diamonds collection and feel confident that they will be well received. The hanging diamonds really do catch the light and make the pieces particularly eye-catching and absolutely ideal for the forthcoming festive season,” says Domino’s sales and marketing director, Andrew Sollitt.

One of the main selling points of the new collection is its competitive pricing and with a retail entry point of under £750 these pieces should continue to scintillate.

Also new from Domino for this autumn are additions to its luxurious ‘Rosabella’ diamond jewellery collection; new earring and pendants in its ‘Starla’ illusion-set diamond range and some further pieces in ‘Belle Ile’ its much-acclaimed diamond and coloured gemstone jewellery range.

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