Sunday, May 26, 2024

Khiry Fine Collection Sponsored by Betts Group

A piece from Jameel’s collection features on the front cover of the bi-weekly digest latest issue of Time Magazine, worn by Amanda Gorman.

The UK’s oldest surviving precious metal refining and dealing business has given its backing to Jameel Mohammed, an exciting black artist and creator who is set to launch his first fine jewellery collection at Net-A-Porter.

The historic family-run firm has provided Single Mine Origin (SMO) gold to realise the Khiry Fine collection, which has been made using responsibly sourced gold from the Yanfolila mine in Mali.

Founded in 2016, Khiry channels the beauty, art, heritage, and culture of the African diaspora into modern, luxurious jewellery. The new collection follows a mentorship with fellow fine jewellery brand Mateo and sponsorship from two other brands, Hearts on Fire and Muzo Emerald Colombia.

Net-A-Porter will exclusively showcase the debut of Khiry’s fine jewellery offering, which comprises a range of essential styles and specific sculptural silhouettes, rendered in 18-carat gold and a variety of precious stones.

Betts Group’s managing director, Charlie Betts, said: “We’re thrilled to support Jameel’s first fine jewellery collection through the sponsorship of SMO gold. It is very inspiring to see a young, black artist celebrating African culture by using precious metal mined responsibly, from a single source in Mali. As a business we have always taken a pioneering approach to exploring new ideas and pushing boundaries. We are proud to champion emerging talent in our industry and are delighted to support Jameel and Net-A-Porter through such a prestigious program as The Vanguard.”

Jameel Mohammed, Khiry Fine, said: “Doing this project is indicative that the industry and the world is changing. The other cause for hope, is not merely in the reception we receive as designers but the strength we build together. Mateo has helped to move my business forward by years. This is a moment of empowerment; it is a collaboration of black and non-black creators that can and will be the site of change. This is where it starts.”

The Betts Group was formed in Birmingham’s Jewellery Quarter at the dawn of the industrial revolution. Now in its ninth generation of family ownership, the business is at the forefront of creating fully traceable, responsibly sourced gold.

Launched in 2018, SMO certified gold provides an auditable chain of custody for the entire supply chain, with full segregation from mine to finished product. It is increasingly used by a growing number of jewellers nationwide, including Boodles which has recently announced its commitment to using SMO gold in all its gold jewellery pieces.

Notify of
Inline Feedbacks
View all comments

Stay Connected

- Advertisement -

Please Donate

The Hockley Flyer magazine if entirely funded by the advertising, but we could always do with a little bit more funding. The advertising not only pays for the design/printing, but also postage, delivery, all the associated paperwork/accounts, and research for the Heritage section. Our subscribers pay only a bit more then the postage/mailing costs, and the magazines are free - no cover price.

Subscribe to News Digest

Oh hi there 👋
It’s nice to meet you.

Sign up to for awesome content in your inbox with latest updates in a daily digest.

We don’t spam! Read our privacy policy for more info.

Latest Articles

Would love your thoughts, please comment.x